Lay’s Max Ridged Chips Smoked Bacon Caramel

Introducing 3 new Lay's® limited edition flavours!
Love it or lose it! Try, vote, win* €10,000. Three bold new flavours are here to win your heart. Your vote decides which flavour gets the happily ever after!
How to get involved:
1. Buy a bag of our new limited edition flavours.
2. Scan the QR code on the pack & vote for the one you truly love.
3. Get a chance to win prizes*: a) Get cashback with every bag! b) Found a golden Lay's® heart in your bag?
4. Enter your unique code & follow the instructions.
5. Keep the promotional pack and/or the golden Lay's® heart safe.
Head to lays.nl for more details. Let's turn your flavour crush into a forever snack. #LaysLoveIt. Have you tried all 3 yet? Don't let "the one" slip away! Taste all three and vote for your true snack love.
* 9 golden Lay's® hearts will be distributed across the promotional packs. The promotion runs from 19/01/2026 - 30/04/2026. Purchase required. 16+. Terms and conditions are available via Lays.nl. NL ONLY. Find a golden sachet with a unique code.